April 1, 2012 by T.M. Camp
Chances are, by now you've heard of Pinterest.
If you haven't yet, you really should take a peek. It's a lot of fun and it's rapidly becoming one of the most popular new social networks.
By now, it probably already is.
A few people here have been playing with it for a while now . . . okay, we'll admit it: We're total pinboard junkies. So much so that we even started up a board for Gazillion & One.
As much fun as it is to share our discoveries and enthusiasms, we've got a sneaking suspicion that — if you do it the right way — Pinterest is also a brand new place for brands to cultivate consumer engagement.
There's definitely something going on there. We'd tell you more but we've got to get back to our boards.